
"Every stay is a step toward a sustainable future."
Green Key (GK) is a premier international environmental certification awarded to over 8,500 facilities across more than 90 countries.
Beyond simple environmental protection, it is a definitive testament to world-class hospitality—
proving that a stay can be both "kind to the planet" and "exceptionally comfortable for guests."
To be the choice of the world’s evolving travelers and to move forward with pride alongside local communities,
we are updating the quality of Japanese tourism.
Here, we unveil the "Good Practices" from across Japan—stories of turning ideals into reality.
▼ Learn more about Green Key here ▼












